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Our Mission

Our goal is to create powerful cleaning products
that won’t harm the planet or the people on it.

We are protectors of the planet and scientists with a conscience

Who believe sparkly dishes shouldn’t have side effects

We know nature provides us with plenty of powerful ingredients

And toxins never make anything better

So we look to bees for inspiration and plants for innovation

And create our fragrances with butterflies in mind

We support lab coats, not lab animals

We like to hug trees in our spare time

We introduced the world’s first phosphate-free laundry detergent

And make plastic derived from sugarcane

Now we’re setting new production standards under a greenhouse roof

We consider cleaning our chance to make the world a better place

And believe green should be a natural way of life

We may have a 30-year head start

But we invite everyone to follow in our footsteps

Our Story

In 1979, a group of eco-pioneers sought to help people break free from all their bad cleaning habits.

At the time, many cleaners contained toxic ingredients.

These toxic ingredients could pollute waterways, could destroy wildlife and could even cause harm to the people cleaning with them. The scientific visionaries knew that if people continued to use toxic products, the world would soon become a very dirty place. So they founded Ecover in a small garden shed in a rural Belgian town and introduced the world’s first phosphate-free laundry detergent, proving that you can get a powerful clean and still make Mother Nature happy.

The Long Green Road

Ecover has a come a long way since then. Now with a base in San Francisco, we continue to take inspiration from nature to pioneer green cleaning ingredients that work well and leave nothing dirty behind. We currently have 35 products distributed in more than 40 countries.

Our New Factory Sets the Standard

In addition to our green factories in Belgium and France, we are opening a manufacturing facility in Chicago that is anticipated to be the first LEED (Leadership in Energy and Environmental Design) Platinum-certified plant in the industry.

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